This autumn, Guerlain releases an exclusive run of the historic tortoise bottle by Baccarat, which makes it the fourth time that Guerlain reissues this bottle. The tortoise bottle was originally created in 1914 to contain Parfum des Champs-Elysées, commemorating the opening of Guerlain's Champs-Elysées boutique. Parfum des Champs-Elysées was already finished in 1904, and the tortoise shape was by all accounts inspired by the slowness of the construction work on Guerlain's new premises. Also, animal motifs were very much in vogue during the Art Nouveau design period.
Parfum des Champs-Elysées was reissued in 1995, in a 60 ml replica of the original crystal bottle. The perfume was reissued again in 2008 to mark Guerlain's 180th anniversary, this time in the 500 ml version of the tortoise bottle, at a price of 10,000 €. In 2013, the bottle was used for Extrait du 68, a deluxe reworking of Cologne du 68 to celebrate the reopening of Maison Guerlain after extensive renovation. For that edition, the bottle had the 1-litre size and was black coloured, going for 40,000 €.
The scent for this new 60 ml edition in clear crystal is described as a spicy and woody floral in Parfum concentration, with notes of immortelle, osmanthus, mandarin, tonka bean, benzoin and vanilla. Guerlain explains that it's a fruitier and more floral version of Extrait du 68. 9,500 €.
(October 2015, image of the new edition by Harrods)
Some images courtesy of guerlain.com
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