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THIERRY WASSER: “WE’RE NOT PHILANTHROPISTS, WE HAVE TO MAKE SOME MONEY"


Shalimar Souffle de Parfum, which this year comes with a new limited edition bottle, was by all accounts a replacement of the unsuccessful Shalimar Parfum Initial (shown here). Like Souffle de Parfum, Parfum Initial had no connection to classic Shalimar except for the name, but was a floral patchouli-caramel fragrance that in many respects was a forerunner of Guerlain’s newer ethyl maltol fragrances, La Petite Robe Noire Intense and Mon Guerlain. It’s really too bad that the Parfum Initial project failed, because it smelled so much better and more original than the two that followed.

"I had a lot of pride for Shalimar Parfum Initial," Thierry Wasser said. "I love the fragrance, but I think the whole concept didn't work. There is only one Shalimar. But frankly, I work for a company and we're not philanthropists, we have to make some money. The sickness of making flankers every five minutes is very upsetting, but if I don't want to get kicked out for not doing my job, I have to do it."
(March 2017)


Read more about Shalimar Parfum Initial


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